Sale, lease or rent, in one catalogue
Commercial buildings, homes, land and estates live side by side, with the transaction type set at the point of search rather than buried in the listing.
Brixmarket is an online marketplace for Nigerian real estate: commercial buildings, homes, land and whole estates, listed for sale, lease or rent in one place. We have been on it since December 2021, and we built the whole thing, the brand, the interface, the web app, the mobile app and the growth work that brings people to it. The brief was never only software. It was to make strangers comfortable enough with each other to do the largest transaction of their lives.
The challenge
Property in Nigeria is a market of volatility and mistrust: prices that move, values that are hard to predict, and buyers who cannot tell a real listing from a wasted trip across town. Every marketplace here fails in the same place, which is confidence. The product had to make a listing feel verifiable, make search feel honest, and hold buyers, sellers and agents in the same room without any of them feeling outnumbered.
The work · 4 moves
What we actually did.
Not a logo and a landing page. A full effort across strategy, brand, content and engineering — here’s the play-by-play.
- Brand & identity
- Product design
- Web app
- Mobile app
- SEO & social
- Maintenance
- 01
A brand built on trust, not gloss
Identity, tone and interface were designed to feel steady and adult rather than loud, because the thing being sold is confidence before it is property.
- 02
Search that respects the buyer
Type, location, price range, bedrooms and status all sit on one screen, so a search narrows honestly instead of burying people in results they never wanted.
- 03
One product, web and mobile
The same catalogue and the same journey on the desktop where agents work and the phone where buyers actually browse, with listings that carry their own photography.
- 04
Growth as part of the build
SEO and social work ran alongside the product rather than after it, because a marketplace with no listings and no visitors is only a website.
How our awesomeness made it happen.
The moves that turned the brief into a result.
A room both sides can stand in
Buyers, sellers and agents each get what they came for, which is what keeps a marketplace from tipping into a noticeboard.
Kept alive since 2021
We did not hand it over and leave. The platform has been maintained, marketed and improved continuously since launch.
Inside the build.
A closer look at the work as it shipped.
The film Full film
That is the film.
- Real projects
- Expert team
- Long-term support
- Six-week launches
The result
Proof it worked.
- Dec 2021 live, and looked after ever since
- Web + app one marketplace, every screen
- Buy · Lease · Rent three ways to transact, one flow
And this is just the tip
There’s a lot more where this came from.
One project, told in full. We’ve shipped dozens more across agritech, health, media, property, commerce and platforms.
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